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Pillow Talk archive

69 issues since June 2025: unfiltered property management commentary from Lior Abramovich, plus the tech shaping the industry.

2025

  1. The Property Management Learning Curve

    Property management has a steep learning curve. Learn how top leaders develop skills, adapt, and grow in a complex industry.

    #24 · CommentaryProperty ManagementLior Abramovich

  2. Introducing Common Threads 🧵

    Common Threads, episode one: how Leading Women in Property Management honorees came into the industry through unexpected detours, and what leaders do next.

    #23 · CommentaryProperty ManagementLior Abramovich

  3. Sales Needs a Rebrand

    Is sales really about persuasion? Discover why sales stereotypes persist and how ethical, discovery-based selling can rebuild trust.

    #22 · CommentaryGrowthLior Abramovich

  4. RoR (Return on Relationships)

    Return on Relationships: Peter Pasternack's NARPM Annual 2025 keynote on making the relationship the goal, and Blanket's Affiliate of the Year award.

    #21 · CommentaryProperty ManagementLior Abramovich

  5. Elevating Women Role Models

    This week, I’m talking about NARPM Annual 2025 and the Leading Women in Property Management.

    #20 · CommentaryCompanyLior Abramovich

  6. The Voice of the Customer

    Voice of the customer for property managers: why NPS scores and online reviews fall short, two ways to hear what owners think, and Property Analyzer.

    #19 · CommentaryProperty ManagementLior Abramovich

  7. L’chaim to Life! – What the Number 18 Means for Property Managers

    What is the meaning of 18 in Judaism? Discover the symbolism of “Chai” and how choosing life reflects resilience in property managers.

    #18 · CommentaryProperty ManagementLior Abramovich

  8. Bigger Isn’t Always Better

    89.6% of single-family rentals belong to mom-and-pop landlords. Why that makes property management hard to scale, and gives small operators a moat.

    #17 · CommentaryGrowthLior Abramovich

  9. Maintenance & Owner Churn

    How maintenance drives owner churn: Property Meld's 6.8-day repair benchmark for tenant satisfaction, and why fast repairs belong in your retention plan.

    #16 · CommentaryRetentionLior Abramovich

  10. Cash Flow Blinders

    Cash flow blinders: why accidental landlords judge a rental by its monthly draw, and how appreciation and equity help owners see the bigger picture.

    #15 · CommentaryRetentionLior Abramovich

  11. Don’t Underestimate Your Impact

    Many owners take their property manager for granted, but some couldn't appreciate you more. One owner's LinkedIn post on the peace of mind you give.

    #14 · CommentaryProperty ManagementLior Abramovich

  12. The Purple Cow Law

    This week, I’m talking about how to leverage the Purple Cow Law in property management.

    #13 · CommentaryGrowthLior Abramovich

  13. The Key Element Behind Word of Mouth

    Owner referrals have a $0 marginal cost, and referred customers make 31–57% more referrals. Why going above and beyond is the key to word of mouth for PMs.

    #12 · CommentaryGrowthLior Abramovich

  14. The Building Blocks of Trust

    How property managers build trust with owners: integrity and execution, plus five building blocks of trust from the US Army's resilience directorate.

    #11 · CommentaryRetentionLior Abramovich

  15. Trust Makes the Difference in Residential Property Management

    Trust is the key to retention in residential property management. Learn how building strong relationships leads to long-term owner loyalty.

    #10 · CommentaryRetentionLior Abramovich

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