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Pillow Talk archive

69 issues since June 2025: unfiltered property management commentary from Lior Abramovich, plus the tech shaping the industry.

2026

  1. Predicting the Buzz at NARPM Annual

    Data access will be the talk of NARPM Annual 2026 after RealPage blocked new EliseAI integrations. Why it matters to property managers and their data.

    #57 · CommentaryProperty ManagementLior Abramovich

  2. "How are you getting new owners?"

    How are property managers getting new owners? Referrals led the answers in a Property Management Mastermind thread, then paid lead gen. How to use both.

    #56 · CommentaryGrowthLior Abramovich

  3. Sign more owners faster with this underrated tactic

    What contact enrichment is and how property managers use it on new leads and CRM records: faster responses, personalized interactions, five use cases.

    #11 · InnovationsProductSagi Medina

  4. Increase your close rate with AI personalization

    Better personalization is the single greatest thing many PMs can do to lift their close rate. How AI makes it affordable for every prospect, no extra BDMs.

    #55 · CommentaryGrowthLior Abramovich

  5. This AI agent works leads while you sleep

    How an AI sales agent can run outbound for a property management company, from finding owners to a personalized first message, and why it wins more deals.

    #10 · InnovationsProductSagi Medina

  6. Critique our new website

    Blanket's new website, built in-house with Claude and Figma in about four weeks, and the AI agents on it: Super CRM, Super BDM, Super PM and Super Broker.

    #54 · CommentaryCompanyLior Abramovich

  7. CRM Migrations Now Take 1-2 days

    Why CRM migrations used to take months, and how AI-native CRMs cut them to 1-2 days by reading field intent, cleaning data and keeping notes and files.

    #9 · InnovationsProductSagi Medina

  8. SHOWDOWN: Traditional CRM vs. AI-native CRM

    Traditional CRM vs. AI-native CRM, compared on implementation, data entry and workflow buildouts, and what the difference means for a PM team.

    #53 · CommentaryProductLior Abramovich

  9. We built a CRM!

    Introducing Super CRM, Blanket's owner-centric CRM: one-click migration that goes live in 1-2 days, and free with any Blanket package.

    #8 · InnovationsProductSagi Medina

  10. The Rise of the AI Harness

    What is an AI harness? How a harness turns a language model into an AI agent, and why that matters to property managers and the data in their systems.

    #52 · CommentaryProperty ManagementLior Abramovich

  11. Looking for Leads?

    Average monthly management leads fell from 28.6 in 2023 to 15.7 in 2025. Blanket's two answers: Lead Boost for inbound and Lead Finder for outbound.

    #7 · InnovationsProductSagi Medina

  12. Four Asset Management Revenue Streams

    Four ways to turn advisory work into owner-side revenue: CapEx and renovation planning, growth advisory, financial decision support and premium tiers.

    #51 · CommentaryGrowthLior Abramovich

  13. “AI Native”

    What does AI native mean? The four pillars of an AI-native company, from data incorporation to built-in guardrails, and how it differs from AI first.

    #6 · InnovationsProductSagi Medina

  14. Investor Marketplace

    How a branded investor marketplace lets property managers keep the door when an owner sells, plus the off-market inventory and offers it saw in July 2026.

    #5 · InnovationsProductSagi Medina

  15. The Final Boss Battle

    Property management technology comes in waves: first process, then residents. A prediction for the third and final wave: client-centric software by 2035.

    #50 · CommentaryProperty ManagementLior Abramovich

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